Are you with me?
Building a practice doesn't need to be so frustrating
- You don’t have the time or money to market your services
- You live in a vicious cycle of ‘feast or famine’ and want more financial stability and predictability
- You lack confidence in your ability to market; you are an introvert or feel that marketing is at odds with your holistic approach to healing
- You are finishing your program of study and are frustrated that you have no clue how to start marketing your services out in the real world
- You can't imagine how you can double your revenues without working twice as hard
- You chronically undercharge and over-deliver (Or even worse – you work for free and feel resentful about it.)
- You have amazing gifts and know that you can help many more people but feel overwhelmed and paralyzed by the number of possibilities with which you’re faced, unable to focus on doing just a few key things to deliver the greatest financial return…
It’s a self-paced online marketing program for practitioners who are confused or turned off by gimmicky tactics and want a step-by-step approach to create a prosperous, joy-filled business.
Filling your practice with a loyal book of patients or clients requires planning. And a marketing strategy that "feels" right to you. Unfortunately, the strategies being used these days aren't practical: they're confusing or seem a little bit sleazy, or simply aren't appropriate for you or your market.
In the PEACE Process e-Course, you'll discover simple marketing strategies that were developed from the ground up exclusively for holistic, integrative and functional health practitioners and students. This isn't a bunch of theory . . . it's high impact and it's all about helping you get solid results. It's material I've been teaching to students and established professionals all over the world who are putting it into play and seeing results.
- Bastyr University
- Southwest College of Naturopathic Medicine
- Nutritional Therapy Association
- Hawthorn University
- Maryland University of Integrative Health
- George Washington University School of Integrative Medicine
- Dr. Sears Wellness Institute
- Holistic Primary Care Conference
- National Association of Nutrition Professionals
- Emerson Ecologics
- Functional Medicine Coaching Academy
- Oncology Association of Naturopathic Physicians
- Standard Process of California
- And thousands of practitioners and students in live workshops, through webinars and those currently enrolled in the course
- Naturopathic Physician
- Nutrition professional
- Integrative or functional medicine doctor
- LAc or OMD
- Health Coach
- Holistic Nurse Practitioner
- Massage Therapist
- Energy Worker
- Holistic health entrepreneur
- Student who is studying to become one of the above!
- Where to start your marketing efforts. Your Purpose brought you to the work you do, but what you may not know how to use it to bring in new patients and clients. I’ll teach you how to harness its power for use in your marketing.
- How to Establish your distinct position in the market as the ultimate expert. You see, everything they teach in school about reaching out to help the masses turns out to be totally wrong. Narrowing your focus delivers BIGGER impact, financially and clinically. The good news? You don’t need to abandon your functional or holistic clinical approach with clients, either.
- Strategies to Attract prospective patients and clients. Since 90% (or more) of your prospects are going online to find you, you need to "show up" exceptionally well. Whether it’s your website, blog, social media presence or other online medium, you’ll learn how to ensure these strategies deliver results.
- How to maintain ongoing Connection with prospects and patients. You’ve probably heard the marketing axiom that people do business with people they “know, like and trust.” This is more important right now than ever before. And connection delivers loyal, paying clients like nothing else, but you’ve got to do it right. My course will show you how.
- Completing a compelling, patient-focused website
- Identifying their ideal niche market
- Confidently converting prospective patients into paying ones
- Writing up their marketing plan and executing on it
- Getting “unstuck” and unleashing their motivation to move fearlessly forward with marketing
- Eliminating the thrash and learning how to get more done in less time
- Knowing exactly how and where to start with marketing and which tactics are most important (and which should be eliminated)
- Making more money in less time and with little effort
Each module will include a combination of video files, slides, templates, examples, cheat sheets, audio files, and exercises. You're going to start working on the exercises in Module 1, taking small but extremely powerful steps that build on each other module by module.
By the end of the course, you will have completely shifted your understanding of what it takes to create a thriving practice. You'll never look at marketing the same way again. You will more than likely save time, money and energy by eliminating activities that you’re doing that no longer are important. You’ll do things that you had never expected you might do, too. And you'll walk away with a complete marketing plan in hand!
Don’t Take My Word For It
Anne Thiel, ND
Progressive Wellness Naturopathic Care
And thank you for teaching us that we can promote ourselves in a way that is true to us, not by manipulating others to buy our services which is how many others seem to teach.
I wanted to let you know how the course is already helping.
Kerri Ferraioli, NTP, MNT, BCHN
Lifetime Nutrition, LLC
Shana Hopkins, MS, CN
Here's Exactly What You'll Get Inside
The PEACE PROCESS E-COURSE
- 8 core marketing modules consisting of PowerPoint video lectures, downloadable slides, templates, samples, and examples to teach you:
- How to tap into your purpose and use it to attract people that YOU want to work with
- Steps to establish your niche and plant your flag as the leader in that market
- How to build a winning website that attracts visitors and gets them to take action
- Authentic email marketing methods for creating strong relationships and referrals
- The TRUTH about social media marketing; how to use it and when to avoid it
- A powerful selling method to convert prospects to patients, including my top responses to common patient objections of money, impatience, trust and fear of change
- ... and loads more!
- 1 BONUS module that includes a full webinar on how to turn your vision into reality with a Power Practice Plan. You’ll learn my simple planning method that will take you by the hand and ensure you make progress toward that big old dream of yours!
- Recordings from past live coaching calls. Enough said.
- My complete business planning workbook on how to set up a successful, value-based business. You’ll discover new ways to set up your ideal practice, find resources to support you, and how to stay focused on things that lead to success.
- A bonus module that teaches you how to deliver public talks that deliver paying patients and clients. I include handouts on how to structure your talk and ways to create a selling tool that makes it easy for people to enlist your services.
- 1 BONUS module with two live video seminars on Time Management and Developing Marketing Messages, including transcripts.
- My easy-to-use template called The PEACE Process Marketing Compass that you will populate as you go through the course using simple, yet powerful exercises. Don't have a marketing plan to guide your activities? You will after taking my course.
- Access to a private Facebook community for support and questions. While the course is a self-paced learning program, you can always reach out to others and to me on Facebook for help along the way.
- A FREE DOWNLOADABLE PDF copy of my book, The PEACE Process
- LIFETIME ACCESS to the PEACE Process e-Course.